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Bridging the Expectation Gap: Building Trust with Stakeholders and External Auditors

Bridging the Expectation Gap: Building Trust with Stakeholders and External Auditors

Americo Carneiro

Fast forward a few hundred years and the very process is being questioned by those whom it’s supposed to protect. South Africa has become synonymous with corporate scandals, including names like Steinhoff, VBS Mutual Bank, Hulett Tongaat and the 'Gupta' basket of companies. The spotlight turned sharply on the audit firms and their partners involvement, questioning their integrity and responsibility.
 
There are individuals who have acted negligently or unethically, however there is definitely an expectation gap which is eroding public trust in the audit process.
 
In the evolving landscape of auditing, building and maintaining trust with stakeholders and external auditors is an ongoing challenge. The perception of external auditors has undergone significant shifts in recent years, and addressing the expectation gap has become essential for fostering a transparent and reliable financial ecosystem.
 
It is worth noting that the expectation gap can be further subdivided into 1) The knowledge gap, 2) The performance gap and 3) The evolution gap.
 
1. The Knowledge Gap: Demystifying the Audit Process
 
The first facet of the expectation gap lies in the knowledge gap that exists between what stakeholders perceive and the intricate reality of the audit process. Many stakeholders may see auditors solely as checkers of financial statements, overlooking the depth and complexity of the audit procedures.
 
Understanding the Complexity of Auditing Procedures
 
There is a limited understanding of audit procedures amongst the general public. Frequently, auditors are perceived as mere checkers of financial statements, overlooking the comprehensive and intricate nature of their work. To address this, auditors must proactively communicate the nuances of their profession, elucidating methodologies, challenges, and the thorough examination involved in ensuring the accuracy and completeness of financial statements.
 
Reasonable Assurance and Its Misconceptions
 
A common misconception within the knowledge gap revolves around the term "reasonable assurance." Many may mistakenly interpret it as a guarantee of absolute certainty in financial accuracy. In reality, reasonable assurance represents a high level of confidence with an acknowledgment of inherent risks and the potential for undetected material misstatements. Educating the public about the nuanced meaning of reasonable assurance is paramount for dispelling this particular misperception.
 
Debunking Sampling and Understanding its Limitations
 
Another aspect contributing to the knowledge gap is the misunderstanding of auditing's approach to transaction review. It is not feasible for auditors to meticulously inspect every transaction within a company. Instead, auditors employ sampling techniques, examining representative subsets to draw conclusions about the overall accuracy of financial statements. This strategic approach enhances efficiency without compromising the reliability of the audit process.
 
Fraud Detection myths and realities
 
The knowledge gap widens when it comes to the public's expectations regarding an auditor’s ability to detect fraud. There is often a belief that auditors can catch every instance of fraudulent activity, resulting in an unrealistic expectation of absolute certainty. Auditors employ sophisticated techniques to identify fraud risks, but it's essential to acknowledge the complexity of fraudulent activities and the limitations inherent in detection methods. The detection of fraud remains the responsibility of a organisation’s directors and management. An auditor has a responsibility to plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether caused by error or fraud. Providing transparency about the risk-based approach to fraud detection contributes to a more realistic understanding of the auditor's role and the limitations of fraud identification.
 
Acknowledging Limitations
 
The final component of the knowledge gap involves overlooking the inherent limitations of an audit. Some may erroneously hold auditors responsible for issues beyond their control, such as predicting the future viability of a company or uncovering fraud involving collusion. Auditors operate within constraints, including historical data reliance and the inability to foresee unforeseen events. Recognising these limitations is crucial for fostering a realistic understanding of the audit profession.
 
2. The Performance Gap: Upholding Independence and Quality
 
In the high pressured environment of external auditing, addressing the performance gap requires a strategic and holistic approach. This gap, reflecting disparities between auditor practices and established standards, can be effectively narrowed by focusing on key areas such as quality enhancement, bridging collaboration between the Independent Regulatory Board for Auditors - “IRBA” and practitioners, emphasising independence and objectivity, and acknowledging the practical challenges related to time and achieving a perfect audit.
 
Adherence to auditing and quality standards
 
The first key aspect in narrowing the performance gap is enhancing audit quality. Implementing robust internal monitoring, aligned with the principles of the International Standards on Quality Control (ISQC’s), provides audit firms with a proactive mechanism for continuous improvement. This ensures that practices consistently adhere to the standards, reinforcing the commitment to delivering high-quality audits. Additionally, the International Standards on Quality Management (ISQM) further underscores the profession's dedication to adapting to emerging challenges and maintaining a forward-looking approach to quality management.
 
Independence and Objectivity
 
The third subpoint underscores the importance of maintaining independence and objectivity. Addressing the performance gap requires auditors to actively demonstrate their commitment to unbiased assessments. By transparently communicating the measures in place to safeguard independence, auditors reinforce the principles that underpin the integrity of the audit process.
 
Bridging the Gap with the Regulator
 
Beyond being a regulatory body, IRBA serves as a collaborator and supporter, fostering an environment of mutual understanding and shared goals. The regulator's role extends beyond enforcement to actively working alongside practitioners to ensure that audit practices align with regulatory expectations and contribute to the overall enhancement of audit quality. The reality of the matter is that the regulator is seen mostly as an enforcer than supporter. I certainly believe there is a need for a different approach in how the IRBA collaborates with audit firms in enhancing the brand of the profession.
 
Practical Constraints
 
The final point recognizes the practical challenges related to time and the pursuit of a perfect audit. Achieving perfection may be an elusive goal, but acknowledging the constraints auditors face underscores the importance of realistic expectations. Balancing the need for thoroughness with the practicalities of time is crucial in ensuring that the pursuit of excellence remains grounded in practical feasibility.
 
3. The Evolution Gap: Embracing Technology
 
The third and final component of the expectation gap is the evolution gap. In an era of rapid technological advancement, stakeholders may not fully appreciate the role of technology in enhancing the audit process. This gap can hinder the understanding of how auditors adapt to new tools for greater transparency and efficiency.
 
This evolution, however, is often met with challenges and misconceptions that contribute to a widening gap in understanding the transformative impact of technology on the audit process.
Technological Advancements: Shaping the Future of Auditing
 
The evolution gap primarily stems from a lack of awareness about the transformative role technology plays in modern auditing. Traditional perceptions may portray auditors as relying solely on manual, time-consuming processes. In reality, auditors increasingly harness cutting-edge technologies such as artificial intelligence, data analytics, and automation to revolutionise their approach. These tools not only expedite the audit process but also provide auditors with deeper insights and greater transparency into financial data.
 
Real-time Analytics: Enhancing Decision-Making
 
One significant aspect of the evolution gap is the underestimation of the real-time analytics capabilities that technology brings to audits. Stakeholders may not fully grasp the power of instantaneous data analysis, which allows auditors to identify trends, anomalies, and potential risks as they occur. Real-time analytics contribute to more informed decision-making and enable auditors to provide stakeholders with timely insights, fostering a proactive approach to financial oversight.
Cybersecurity Measures: Safeguarding Financial Integrity
 
As technology becomes more integrated into auditing processes, concerns about cybersecurity and data integrity emerge as key components of the evolution gap. Stakeholders may harbour apprehensions regarding the security of financial information in the digital realm. In reality, auditors prioritize robust cybersecurity measures, implementing encryption, secure data storage, and stringent access controls to safeguard sensitive financial data and ensure the integrity of the audit process.
 
Conclusion
 
In conclusion, as an audit practitioner, navigating the complex expectation gap involves being a part of the solution in addressing this gap. Through transparent communication, emphasis on independence, collaborative partnerships, and the integration of technology, auditors can bridge the divide and contribute to a financial ecosystem that inspires confidence and integrity. By doing so, auditors not only fulfil their professional responsibilities but also play a vital role in shaping a robust and trustworthy financial landscape for both private and public sectors.
 
The transformative impact of technology such as artificial intelligence, advanced tools, real-time analytics, and cybersecurity measures cannot be overstated. Auditors must play a proactive role in educating stakeholders about the positive changes technology brings to the audit process, dispelling any misconceptions, and fostering a collaborative approach to financial oversight. By embracing a tech-enabled future, auditors contribute to a financial ecosystem characterised by unprecedented transparency, efficiency, and trust.
 
The role of the IRBA is key to how we tackle this problem. I believe the regulator should not only be there to wield its authority when we step out of line, but it should also have a proactive plan to support practitioners and create a platform for multi-firm collaboration. This will ultimately address the expectation gap and restore public confidence.
 
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