Bio
Head of Business Development at Moore Infinity.
I lead business development across account strategy, account-based marketing, and sales enablement in a professional-services and private-equity-focused environment. My mandate is straightforward: concentrate effort on the accounts and opportunities where we have a defensible right to win, and convert that focus into measurable commercial outcomes.
I am accountable for pipeline quality, conversion, and deal progression. That includes defining target account criteria, setting go-to-market priorities, and ensuring teams engage decision-makers with context, relevance, and commercial clarity rather than generic outreach.
A large part of the role is judgment. Deciding which opportunities to pursue, which to deprioritise, and where not to compete. Translating market structure, client economics, and competitive dynamics into clear account strategies that hold up in live conversations. Aligning ABM activity, content, and external credibility to specific client situations, not abstract personas.
I spend less time “working a room” and more time building systems that make good decisions repeatable: disciplined account selection, preparation standards for senior meetings, and tools that help teams show up informed, credible, and commercially focused.
I engage best where the decision is complex, the stakes are real, and clarity matters — typically with founders, CFOs, investment teams, and senior executives navigating growth, transactions, or structural change.
If you’re looking for a generic sales conversation, I’m probably not the right person.
If you need to pressure-test an opportunity, sharpen a go-to-market approach, or determine whether an advisory partner actually fits the problem you’re trying to solve, I’m open to a conversation.